Pentax: shift to online marketing & sales and workshop approach to production is global, not limited to Japan

According to Ricoh’s strategy as presented during the recent investors meeting on March 3rd the use of the Internet to connect directly with customers and the workshop approach to production are a global strategy, not an approach limited to Japan: “Relaunching camera business: Become valuable brand by connecting directly with customers through digital communications and … Continue reading Pentax: shift to online marketing & sales and workshop approach to production is global, not limited to Japan